To visualize data effectively it is important to have a good foundation of design principles that incorporate accessibility and readability of the content.
Universal Principles of Design by
Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia of design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice. From the "80/20" rule to chunking, from baby-face bias to Occam's razor, and from self-similarity to storytelling, every major design concept is defined and illustrated for readers to expand their knowledge. This landmark reference will become the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise.
Deconstructing Product Design by
What makes a product successful? How it looks? The way it functions? Its ease of use? Or do factors like price and marketing dominate? In a quest to find answers to these questions, Deconstructing Product Design engages readers in a process of critically analyzing a diverse collection of 100 innovative products, from well-known classics to contemporary objects of desire. New in paperback, this books aims to support critical thinking about design, facilitate discovery of patterns of success (and failure) across products, and enable designers to apply lessons learned to their own design work. Experts from multiples design disciplines contribute commentary.
What is cognition and why is that important to data visualization / chart design?
Cognition is "the mental action or process of acquiring knowledge and understanding through thought, experience, and the senses". [Oxford English Dictionary]
Assuredly, acquiring knowledge through imagery makes 'sense'.
