The process of research can be quite daunting at times, whether it's your first research project or your hundredth.
Learning to research is a vital skill for Business majors, especially for future marketers. Many of your research assignments mimic future job tasks, such as creating a marketing plan, performing market research, finding and analyzing datasets, and more. Refining and honing these skills now will help you while you're here at ISU and in your post graduate career.
It's helpful to think of research as a circular process, rather than a checklist of steps. You may get to the "end" of your research and discover you have even more questions to answer - or your professor might ask you to elaborate on a topic.
Generally, the steps to researching are:
And, through all of this, you need to record your sources and avoid plagiarism.
Once you've defined your topic, you'll need a plan to start researching. The exact steps will differ between projects, depending on your starting point, the deadline, the nature of your project and more. Generally, you need to identify what information you need to find and match that need up with where to find it.
Some common sources include:
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