COM 297 - Communication Research Methods

Communication Research Methods. 4th edition. by Gerriane Merrigan Call Number: P91.3 .M46 2020 Course Reserve Desk

Quantitative Research Methods for Communication: A Hands on Approach. 3rd edition. by Jason S. Wrench; James C. McCroskey; Virginia Peck Richmond; Candice Thomas-Maddox Quantitative Research Methods for Communication: A Hands-On Approach is a relevant and accessible guide to quantitative research. In clear, straightforward language, the authors encourage students to take an active, hands-on role in the learning process, giving them the tools they need to locate, conduct, collect and present their research. The authors use real communication studies and data sets to make communication research come alive for students. Students are not only introduced to new skills but also given the opportunity to immediately apply these skills in research scenarios. The text integrates helpful features throughout, including chapter objectives, case studies, data sheets, and key terms.

Research Methods in Communication 4th Edition by Shuhua Zhou (Editor); Berrin Beasley (Editor); Wm. David Sloan Sloan (Editor) Anyone can do research. How well you do it is up to you. The chapters in Research Methods in Communication will help you start thinking like a researcher. To make certain that they provide you the best instruction, each one is written by a different author, and every author is an expert on the chapter topic. So you can be confident that, as you begin to study methods, you have the very best guides. The chapters also are written in clear language -- and, unlike many textbooks on research methods, explanations are easy to follow. Doing research is exciting, and the field of communication offers you a wide array of methods for doing it. Whatever the method, though, all good research adheres to the same set of practices. Any research worthy of the name is rigorous and systematic, and the best researchers are creative. They understand how to use methods properly -- and, from the information they gather, they are able to offer insight into important situations that we humans face and to advance our understanding of the world about us. As you study the various methods used in communication, you may be tempted to think that research is too difficult. But don't despair! Every method uses a logical structure and incorporates the same key steps.

Understanding Communication Research Methods by Stephen Michael Croucher; Daniel Cronn-Mills Using an engaging how-to approach that draws from scholarship, real life, and popular culture, this textbook, now in its third edition, offers students practical reasons why they should care about research methods and offers a practical guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including sample student papers that demonstrate research methods in action. This third edition also includes additional chapters on experimental design and methods of performance, as well as brand new case studies throughout. This textbook is perfect for students and scholars using critical, cultural, interpretive, qualitative, quantitative, and positivist research methods, as well as students of communication studies more generally. It also offers dedicated student resources on the Routledge.com book page and instructor resources at https: //routledgetextbooks.com/textbooks/instructor_downloads/. These include links, videos, outlines and activities, recommended readings, test questions, and more.