BUS 100 - Enterprise

These are the resources you'll use to find the information for your company research assignment.

Here is a pdf of the Fortune 500 company list, published in 2022. 

The research process is a logical and intuitive one. It is also circular, meaning you often start at the beginning once you've finished. These are some of the steps to a general research process. 

1. Identify a need for information. 

2. Determine where, how, and if you will find that information.

• Public information: usually available for free (e.g., company website or 10-k report)
• Internal information: created by the company, not published anywhere
• Proprietary information: created by an entity such as a newspaper or analyst and usually costs money (e.g., Nexis Uni)

3. Research and gather information, using news articles, databases, or other sources (as outlined in step 2).

4. Evaluate your information for relevance, credibility, and usefulness. 

5. Find gaps in your knowledge, missing information, or questions you were unable to answer. 

6. (See step 1).